Exploring your career options can be somewhat of a stealth operation. You don’t want to let your current company know that you are looking until you are prepared to make a move or have an offer. Let’s be honest, how many professionals haven’t found themselves in this situation before – looking to make a career move without your boss finding out? At the executive level, keeping your job search quiet is even more important.
“There is no way to tell the world that you’re open to new opportunities without worrying about your employer finding out,” says Dan Shapero, Senior Product Manager of LinkedIn Careers at LinkedIn, on the LinkedIn Official Blog. Read more
In a previous blog post, we discussed the importance of encouraging your employees to be brand advocates on LinkedIn. Naturally, if you want them to do this, company leaders need to lead by example, not only by being a brand advocate but also by showing the value of building a personal brand on LinkedIn.
Your LinkedIn profile says a lot about you, not only to your employees, but also to other professionals, recruiters, and other companies.
LinkedIn has become a valuable resource for executive search professionals. But the advantages of using LinkedIn to benefit your brand go well beyond the job search.
There are many convincing reasons why you’d want your employees to advocate your company on LinkedIn, the business-oriented social network. You might have even ventured on to LinkedIn to find that most of your employees already have an account and list your business as their current employer.